Minimalistic
Natural Cosmetics

Made in Helsinki

PURE = BEAUTY

Pure=Beauty means ingredient focus, minimalistic skincare routine, and skin respect.

We think that in skincare less is more. We keep our INCI-lists short and carefully
choose the best potent ingredients that truly nurture the skin. The gentle formulas
always respect the skin and our face products do not contain any added
perfumes/fragrances.

Pure=Beauty products are vegan, Ecocert Cosmos – certified natural cosmetics, made in
Helsinki, Finland.

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New! Vital Radiance Face Mask

With fermented pomegranate

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Our Hit Product year after year: Birch Sap Mist

The product everyone is talking about. Hydrating and regenerative face mist made from organic Finnish birch tree sap, hyaluronic acid and chaga.

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Favourite! Cleansing Balm

All skin types love this gentle but effective cleansing balm with no added perfume.

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A must-have multi-use product

Amazing multi-use oil for face, body and hair. For all skin types!

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OUR SKIN CARE OILS

Organic Carrot Oil
Regular price€21,90
Organic Argan Oil
Regular price€26,50
Organic Jojoba Oil
Regular price€21,00
Marula oil - cold pressed
Regular price€26,50€22,50
Organic Castor Oil
Regular price€16,50
Arctic treatment oil
Regular price€24,90

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